Assistant Director, Marketing and Communications for Graduate and Transfer Enrollment
July 13, 2017
Syracuse, New York
Full-time - Experienced
Higher Education Institution
The Assistant Director of Marketing and Communications for Graduate and Transfer Enrollment is responsible for producing, editing, and vetting all marketing and communications collateral to support the recruitment and matriculation of high-achieving graduate and transfer students (including veterans, currently serving military personnel, and military family member students). Under the direction of the Executive Director of Marketing & Communications for Enrollment Management & SU Abroad, the Assistant Director collaborates with partners across the University, particularly in Undergraduate Admissions, Graduate Enrollment, Financial Aid, and the Office of Veteran and Military Affairs in order to develop, implement, and evaluate efficient and effective marketing and communications strategy, plans and collateral. The Assistant Director also: serves as a campus-wide resource as it relates to graduate and transfer marketing and messaging; prepares annual marketing plans for each audience segment, as well as reports designed to continuously measure marketing and communications efforts; analyzes the measurement data and makes recommendations for adjusting tactics in order to optimize resources; and executes other duties as assigned by the Executive Director of Marketing & Communications.
Syracuse University is a place where talent, desire, and opportunity thrive. In 12 different schools and colleges that span the liberal arts and professional disciplines, students, faculty, and staff from diverse backgrounds come together to learn, create, and break boundaries.
The University is also a vital part of the community, providing services as well as being a leader in employee benefi...ts, work-life and organizational development, training, student employment, staff relations, and workforce diversity.
Syracuse itself is located at the crossroads of New York State, and offers a lush landscape of seasons. From fun-filled summers in the Finger Lakes to snowy winters that thrill outdoor sports enthusiasts, the area truly has something for everyone.