Together, we can change healthcare worldwide. At Medtronic, we push the limits of what technology can do to help alleviate pain, restore health and extend life. We challenge ourselves and each other to make tomorrow better than yesterday. It is what makes this an exciting and rewarding place to be.
We can accelerate and advance our ability to create meaningful innovations - but we will only succeed with the right people on our team. Let’s work together to address universal healthcare needs and improve patients’ lives. Help us shape the future.
The Minimally Invasive Therapies Group strives to enable earlier diagnosis, better treatment, faster complication-free recovery, and enhanced patient outcomes through less invasive surgical solutions.
SURGICAL INNOVATIONS sets the standard for Minimally Invasive Surgery (MIS) by creating innovative surgical products and services that focus on obesity and diseases and conditions of the gastrointestinal tract, lung, abdominal wall, pelvic region, and the head and neck.
SUMMARY OF POSITION
The US Marketing Manager will be responsible for driving the ongoing commercial success of Medtronic’s robotic surgery system within the United States. Candidates with appropriate experiences will find this position rewarding & yielding multidisciplinary challenges, as well as opportunities for career growth.
Develop a marketing plan that promotes and drives the strategic, clinical and financial value of robotic surgery.
Execute programs related to product launch and commercialization and assist with post-launch product lifecycle management.
Maintain appropriate communications and collaboration with regional and cross-functional leadership across SI business to ensure input and alignment on any marketing strategy and tactics (e.g. marketing tools, competitive positioning, promotional programs, etc). Serve as a key voice of customer and region to ensure that regional market dynamics are fully appreciated.
Develop sales tools to communicate the value proposition and economic benefits of our technology to the customer. Drive awareness, acceptance, and demand for minimally invasive surgery as supported by clinical and economic evidence and value-based healthcare programs.
Conduct market research as necessary to supplement institutional knowledge and to validate strategic thinking on trends in the hospital and health system marketplace (e.g., reimbursement incentives, outpatient and inpatient trends).
Stay current on all aspects of market and competitive intelligence to update the strategy and execution plan, while also delivering timely competitive responses.
Perform market, sales, and financial analyses and forecasts, and assess effectiveness of various marketing programs along with product value propositions.
Build and maintain KOL relationships for advocacy in the development of minimally invasive care guidelines, training initiatives, and evidence building (clinical and economic).
Develop and conduct training respective to marketing initiatives for the field and other stakeholders.
Plan and tactically implement elements of the company’s tradeshow activities.
Support the Medtronic mission to alleviate pain, restore health, and extend life.
BS/BA degree in life science or business discipline; MBA preferred.
5+years of experience in Marketing.
Proven success in marketing and marketing management.
Knowledge of the hospital/surgical space is required.
Exceptional quantitative, analytical, written and verbal skills.
Proven track record of planning and execution with tangible results.
Familiarity with healthcare economics and/or hospital finance fundamentals
Skills/Competencies: Strategic Agility, Managing Vision & Purpose, Decision Quality, Business Acumen and Innovation Management
Key element is flexibility and ability to work independently.
Ability to travel up to 50%.
It is the policy of Medtronic to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, Medtronic will provide reasonable accommodations for qualified individuals with disabilities.
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The above statements are intended to describe the general nature and level of work being performed by employees assigned to this classification. They are not intended to be construed as an exhaustive list of all responsibilities, duties and skills required of employees assigned to this position.
Together, we can change healthcare worldwide. At Medtronic, we push the limits of what technology, therapies and services can do to help alleviate pain, restore health and extend life. We challenge ourselves and each other to make tomorrow better than yesterday. It is what makes this an exciting and rewarding place to be.
We want to accelerate and advance our ability to create... meaningful innovations - but we will only succeed with the right people on our team. Let’s work together to address universal healthcare needs and improve patients’ lives. Help us shape the future.
About Medtronic Connectivity and Insights:
Once a patient receives an implanted cardiac device, the care doesn’t stop there. It’s only the beginning of a long-term relationship that the patient establishes with the provider. Staying connected to cardiac device patients is critical. However, we know that’s difficult- given the demands physicians face every day. At Medtronic our goal is to provide physicians with tools that simplify how cardiac device patients are managed and help give the insight needed to make better, faster decisions- so patients' health can be restored.
We’re always looking for new ways to work together with providers, so we can improve the patient management tools used every day. For example, we’re now providing options for physicians and patients that are app-based and work on mobile devices.
Our offerings connect physicians with patients and their cardiac device data at every point of care:
• Remote monitoring for the home and acute settings – such as the ER and OR
• Programmers for implants and in-clinic device follow-up
• Information Systems that integrate cardiac device data into your practice