The Wisconsin Foundation and Alumni Association (WFAA)*, the private fundraising and alumni relations organization for the UW-Madison, is recruiting for a creative professional to join the marketing team. This Graphic Designer is responsible for producing innovative solutions to marketing problems that combine both written and visual elements in touch points across multiple platforms. This position will lead cross-functional teams employing the creative process to meet creative brief objectives while demonstrating a high level of creativity, visual sensibility, attention to detail and adherence to brand standards.
*The Wisconsin Foundation and Alumni Association is the “doing business as” name of the merged organization comprising the University of Wisconsin Foundation (www.supportuw.org) and the Wisconsin Alumni Association (www.uwalumni.com), whose legal corporate name is registered as the University of Wisconsin Foundation.
Produce innovative solutions to marketing problems that combine both written and visual elements in touch points across multiple platforms.
Design and produce original graphic solutions to meet marketing objectives in support of strategic communication priorities.
Produce visual touch points for print, digital and environmental graphics with an emphasis on publication design, direct mail, email marketing and other print mediums.
Exhibit a high level of creativity and attention to detail.
Implement pre-press process for production of digital files.
Concept development and ability to lead cross-functional teams through the creative process.
Employ strategic thinking and key points of the creative brief to develop concepts and present original ideas through graphic solutions.
Research appropriate design ideas to develop the best approach and concepts for style, technique and production methods for the project.
Collaborate with cross-functional teams from the ideation phase through production.
Exhibit strong evidence of professional client relations or client services experience; demonstrated excellence in interpersonal skills with an ability to establish and maintain positive working relationships with internal and external constituents.
Exhibit strong communication skills and ability to articulate visual concepts.
Deliver against timelines and milestones, identify potential delays and proactively find solutions
Conceive and execute consistently branded campaigns across multiple channels of distribution.
Inform and achieve quality control in the presentation of the WAA, UWF, UW and WFAA brands across platforms.
Other skills and responsibilities
Plan and direct photo shoots.
Provide direction and work collaboratively with vendor-partners to successfully develop and produce creative materials.
Maintain knowledge of new technology and how it relates to design; continually update design and technical skills.
Maintain high awareness of trends and best practices in graphic design, communications and marketing industries.
Inform colleagues of developing trends and industry best practices.
Engage with alumni and students to increase brand affinity, engagement and likelihood of alumni involvement in UWF or WAA activities.
Contribute to organization and content of photo library
Support a service-oriented atmosphere in accordance with WFAA mission, values and philosophy
The University of Wisconsin-Madison has a transforming impact on students, alumni, and society;
Authentic, lifelong relationships and engagement with alumni, donors and friends are fundamental to sustaining the reputation and continued success of the University;
Philanthropy has an essential and growing importance on the future progress of UW-Madison;
The highest level of stewardship and fiduciary responsibility in financial, investment, data and gift administration is vital to maintaining trust with our stakeholders;
Diverse views, experiences and perspectives strengthen WFAA and the university community.
We are serious about delivering results;
We work together and with our campus partners as a team;
We are committed to alumni, donors, volunteers and others;
We are open-minded;
We create a positive work environment.
This job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.
This is a full time, exempt position reporting to the Senior Managing Director, Creative. We offer a competitive salary and an excellent benefit program.