Reporting to the Executive Director of Business Services, the Associate Director of Marketing and Communications plans, creates, implements, and directs the brand, marketing, and shares responsibility for the overall communications strategy for Residential and Hospitality Services (RHS). This position will work collaboratively with RHS senior management team to develop strategic goals and plans, maintain high departmental occupancy goals, stimulate meal plan sales, and foster Conference Services sales. This position will be responsible for ensuring that all deliverables visually convey RHS brand identity and ensure alignment with University’s brand standards. The Associate Director will determine the best way to visually represent RHS by developing and implementing all marketing channels, including print, digital & social media as well as in presentations, promotional materials & other innovative methods. The incumbent will supervise support staff and, indirectly, student staff.
RHS provides essential 24/7 services for the University of Pennsylvania. Thus, as a member of this dynamic organization, staff may be expected to work outside of their regular shift during peak activity periods (eg. move-in) or when normal campus operations are suspended (eg. inclement weather). To the extent possible, managers will provide timely notice of modified work schedules.
The successful individual is expected to uphold the Department’s efforts to foster a living environment that is supportive and productive to all groups and individuals at Penn, regardless of their race, sex, nationality, religion, sexual orientation, or disability.
Internal Number: 34994
About University of Pennsylvania
Penn has a long and proud tradition of intellectual rigor and pursuit of innovative knowledge, begun by Benjamin Franklin in 1740. That tradition lives today through the creativity, entrepreneurship, and engagement of our faculty, students, and staff. Academic life at Penn is unparalleled, with an undergraduate student body of 10,000 from every U.S. state and around the world. The entering class of 2015 is the most talented and diverse in Penn's history. Consistently ranked among the top 10 universities in the country, Penn welcomes an additional 10,000 students to our top-ranked graduate and professional schools.