The Marketing and Communications writer reports to the Associate Director for PR & Communications. In this full-time position, he/she will primarily generate dynamic written content and ideas for digital, audio and print communications, such as websites, e-mails, brochures, press releases, posters, radio, and other promotional materials that help achieve SP2 short- and long-term goals. This enhanced role will replace that of the outgoing Communications consultant, with a goal of harnessing the varied and multiple requests Institutional Advancement receives for writing / publicity.
The Marketing and Communications Writer is expected to understand the mission of IA and SP2 as well as convey that in a cohesive, engaging voice across all projects, platforms and communications. The writer is expected to learn new subjects quickly and apply that knowledge to promotional and storytelling content.
Under the direction and general supervision of the Associate Director for PR & Communications, the Marketing and Communications Writer will build relationships with program directors, admissions staff, as well as faculty and alumni to help inform written communications for internal and external audiences.
The Marketing and Communications Writer is responsible for editing, proofreading and ensuring the accuracy of all content and adherence to SP2’s style and standards.
The Marketing and Communications Writer should be very comfortable working collaboratively and independently under tight deadlines and balancing multiple projects simultaneously. Strong writing skills and a great eye for detail is a must.
The ideal candidate holds a bachelor’s degree and has at least 2-3 years of professional writing and marketing experience. They must have professional experience collaborating in a team environment on the development of creative concepts and strategic writing, as well as the ability to manage and prioritize multiple detail-oriented assignments. They have a history of strong editing and proofreading skills. The ideal candidate demonstrates intermediate-level knowledge of industry-standard applications including Microsoft Word, PowerPoint, Outlook and Acrobat. Knowledge of the Adobe suite, content management systems and other web applications, including project management software, is a plus.
Internal Number: 37365
About University of Pennsylvania
Penn has a long and proud tradition of intellectual rigor and pursuit of innovative knowledge, begun by Benjamin Franklin in 1740. That tradition lives today through the creativity, entrepreneurship, and engagement of our faculty, students, and staff. Academic life at Penn is unparalleled, with an undergraduate student body of 10,000 from every U.S. state and around the world. The entering class of 2015 is the most talented and diverse in Penn's history. Consistently ranked among the top 10 universities in the country, Penn welcomes an additional 10,000 students to our top-ranked graduate and professional schools.