PRIMARY DUTY: The Assistant Athletics Director for Marketing & Promotions is responsible for coordinating marketing, promotions, and licensing for intercollegiate athletics.
Develops and conducts the sports marketing program for intercollegiate athletics; Oversees production of all print, electronic, and other media advertising
Cultivates corporate partners and sponsors
Manages Game Day sponsorships
Responsible for promoting ticket sales
Develops and implements appropriate promotional and marketing programs to enhance program visibility and support to enhance attendance at Northwest athletic events--Must have promotional plan for ALL sports (to be approved by the Director of Athletics and marketing details approved by the Marketing office)
Produces written game scripts for home games
Monitors and maintains all aspects of the athletics department's licensing program, including coordination with external vendors
Oversees the operations of the video scoreboard in football and the sound systems in football, volleyball, basketball, soccer, baseball, and softball as a part of the game-day experience
Supervises student assistants or part-time labor as part of the video board or sound systems operations or promotional activities
Supervises and conducts the athletics internship program for marketing and promotions
Assists the Director of Athletics with special projects as assigned
Works closely with the University Marketing office to coordinate and implement messaging, design, and provide support for University marketing plan
Performs other duties as assigned
Education: Bachelor's degree
Skills: Basic knowledge of marketing, promotions, and licensing; excellent communication abilities, both written and presentation; excellent customer service and people skills
Education: Master's degree
Experience: Experience in sales, marketing, or promotions of sports activities; experience coordinating projects across multiple departments
Skills: Knowledge and skills in video scoreboard operations
About Northwest Missouri State University
Northwest Missouri State University is a Division II institution and a member of the Mid-America Athletics Association.
The main campus of Northwest Missouri State University is located in Maryville, Missouri, a community of 12,000 with a diverse economy, and a strong industrial base. Maryville is 90 miles north of Kansas City, Missouri. Northwest Missouri State University is a traditional resident-based campus with total enrollment over 7,200 students, which includes undergraduate and graduate students.
For more information visit www.nwmissouri.edu or www.bearcatsports.com.