The role will be responsible for developing positioning, messaging and competitive differentiation for our products in a competitive landscape. We are looking for an experienced financial marketing professional who combines strong investment knowledge and a focus on client needs. For the right candidate we can adapt the seniority and scope of the role to include management responsibilities.
Key Accountabilities and Scope
In conjunction with our sales teams, plan, coordinate and deliver European Marketing Campaigns to support our focussed products AUM growth
Build a strong partnership with our Research team to ensure we are bringing captivating campaigns that reflect our broad and innovative product range
Prioritisation of resources to ensure that marketing efforts are spent in the right areas and deadlines are met
Work together with our in-house marketing specialists to ensure marketing materials, collateral and assets, are best in class and meet all regulatory requirements.
Review of current collateral approach and identify room for improvement/efficiencies
Develop materials to support long-term strategic AUM targets for the firm
Accountable for ensuring marketing materials follow compliance review and adhere to local regulation
Strong stakeholder and task management to ensure deadlines are met.
Traffic management of asset delivery across in-house and agency designers
Oversight of content translation process for European campaigns
Key Skills & Qualifications
Industry Experience: At least 2 years in a similar role working across European Financial campaigns.
Stakeholder Management: Ability to manage a variety of stakeholders to assess and prioritise their requests to support the business goals.
Communication: Ensure stakeholders and wider teams are consulted and informed as necessary
Leadership: Ability to lead and inspire a team, whether designated by reporting line or not, to deliver a high-quality output
Advertising/Media Booking: Negotiation of contracts and ROI analysis
Marketing knowledge: Must have an appreciation for the best collateral format for a piece of content or channel
Highly motivated: WisdomTree Europe is a fast-growing tenacious brand and the right candidate will be self-motivated, driven and able to work under pressure when required.
WisdomTree launched its first ETFs in June of 2006, and is currently the industry's seventh largest (by AUM) ETF provider. WisdomTree sponsors distinct ETFs that span asset classes and countries around the world. Categories include: U.S. and International Equity, Currency, Fixed Income and Alternatives. WisdomTree pioneered the concept of fundamentally weighted ETFs and active ETFs and is currently an industry leader in both categories. WisdomTree is the only publicly traded asset manager exclusively focused on the ETF industry.